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Direct Sale of dolls, parts, dresses, outfits, shoes, accessories & related items.
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Kenner introduced its popular Girder & Panel Building Sets construction toy in 1957, the Give-a-Show projector in 1959, the Easy-Bake Oven in 1963, the Spirograph drawing toy in 1966, and the Starting Lineup sports action figure collectible line in 1988. It was a pioneer in the use of television as a medium for advertising toys across the United States,  beginning in 1958.. The company was purchased by General Mills in 1967. In 1970, General Mills merged its Rainbow Crafts division into Kenner Products,The Blythe doll with her changing eye colour was released in 1972 and soon withdrawn  from the market. From the late 1990s second-hand Blythes have become a highly expensive collectable and perhaps the most famous doll marketed by Kenner.

Kenner Products obtained the rights to produce action figures and playsets for the  Star Wars trilogy from 1977-1984.  Kenner popularized the 3.75 inch action figure that became an industry standard and continues to dominate the action figure toy market. They also produced toys related to the popular 70s TV series The Six Million Dollar Man. In 1981,
One of Kenner's most highly acclaimed lines was the Super Powers Collection. These action figures were based on the famed superheroes of DC Comics. What made the line so successful was that the characters were modeled almost exactly from the style guide of the company.
In 1985, General Mills spun off its Kenner and Parker toy divisions to form Kenner Parker Toys, Inc. Kenner Parker was acquired by Tonka in 1987. Under Tonka management, Kenner Products was reconstituted as a division.
Tonka (including Kenner) was purchased by the toy company Hasbro in mid-1991. and Kenner's product lines were merged into Hasbro's.


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